Amanda Pensack Joins TRA360 as Social Media Strategist

For Immediate Release

For more information:
Elizabeth Wenglin
Senior Manager of Administration
+1 (617) 332-7895

Amanda Pensack Joins TRA360 as Social Media Strategist

West Newton, Mass.—December 9, 2011—Amanda Pensack joins TRA360 as Social Media Strategist.

Amanda Pensack
Amanda Pensack

Amanda Pensack has joined TRA360 as a Social Media Strategist. Over the next several months she will be developing new social media campaigns, promotions, and tactics using social media platforms such as Twitter, YouTube, and Facebook. Amanda will be learning about TRA360’s business, markets, customers, and projects. Amanda will also be creating dedicated Twitter accounts and Facebook pages for TRA360’s Regulatory Consulting & Writing and Technical Documentation practices. The goal is to first identify existing content that we believe will have value to professionals in these areas and to then start developing original content to further enhance value.

“I’m very pleased to be working with Amanda at TRA360,” said Timothy Rosa, founder and CEO. “She has a solid academic background in social media and strategic communications, coupled with real-world experience. For a company like TRA360 that is venturing into new areas, social media gives us new opportunities that traditional media do not.  I see many challenges and opportunities ahead.”

Amanda graduated Cum Laude from Elon University in May 2011 with a BA in Strategic Communications. Amanda’s background is in Public Relations and online media working with B2B companies. Amanda worked at MGR Strategic Communications in August 2011 as a New Business Coordinator where she helped pitch social media strategy to potential clients. Her past experience includes working for a non-profit organization that benefits poverty-stricken families called Step Up of Alamance based in Burlington, NC. While at Step Up for two years, she helped film and produced videos for the organization’s open house, designed a logo and a letterhead, blogged on behalf of the organization and put together a photojournalism project that told the story of a homeless single mother’s troubles.

#   #   #

About TRA360: Located in West Newton, Mass. USA, TRA360 designs, develops, and delivers communications worldwide. Since 1991 TRA360 has completed thousands of projects for technology, life sciences, clean tech, and financial services customers.

TRA360 uses its 3-D Process in five integrated practices: Technical Documentation; Regulatory Consulting & Writing; Medical Writing & Communications; Learning &  Development; and Marketing Strategies & Communications. To learn more, visit our website at or call +1 (617) 332-7895.