Capturing the Odd Moment of Endless Wins

There was intermittent sunshine and puffed lead looking clouds.

Lotus Development Corporation had already moved into a newer and more spacious Cambridge site.

I was sitting—a comfortable bench at the ground floor—the street level, the entrance area.

I had just come from Harvard, waiting to meet, Linda, who worked upstairs as a Lotus Q/A wrangler. We were going to a Mexican Restaurant, just down the street.

This area—cool and comfortable. I was sitting on a bench reading an old book in English published “Ceylon, 1910”—The Pratitya Samutpada Sutta—on the idea that THE ALL = The Simultaneous Interdependent Origination of All Phenomena—thus THE ALL was existing within and without itself and basically was both connected and not connected to the “Inside” and “Outside” of Actual Being. Waiting was comfortable and relaxed—very few people wandering around.

This guy in a dark suit that was a little bit too big for him, came up into the corner of my eye and said, “Whatcha reading?”

I replied with the book title, expecting the old “Say what?” or some signal of not caring at all, or “I don’t have time from this crap…unimportant anyway.”

But he sat down, saw the book title, and started talking cogently about Buddhism and the Nature of Reality. I recognized him. “You’re Jobs, aren’t you?”

“Steve,” he said.

And we talked for about an hour: The Nature of Reality and how people react to even thinking about it; why people run away from it; zen koans and the nature of hidden laughter within important truths; the nature of “taking the medicine instead of worshipping the prescription,” interactions and simultaneity of Compassion, Wisdom, and Power.

So fast “Steve” became a brother with no blood roots to me. He was a Brother to the Many Minds of Us–The Other Brothers–The Other Sisters. He joined his intelligence to the many, and never kept it for himself. How can I miss him since I and We–the Brothers & Sisters–are still joined at the hip. And I am not alone.

eConnectors in MIT

This past week sure has been a busy one. Nothing like being back in the swing of both school and work. I’m sure It’ll all pay off with that diploma in December though.

Wednesday I had a great time visiting my dream school (MIT) for their eConnectors meetup. This was all part of an initiate by David Zhou whose in the midst of creating Boston’s best entrepreneurship hub dubbed ePowerhouse. It’s still in alpha phase, but in meeting David and hearing about his vision, I’m sure that this site will take off once it goes live. I think the idea of aggregating entrepreneurs, investors, startups, people looking for work and events is wonderful. I know I would use instead of checking numerous calenders each week for events.eConnectors in MIT

The insights from the panel were golden nuggets of wisdom from some very successful businessmen. I got a lot out of the meeting and hopefully can apply some of the knowledge in my own career. I’d highly recommend that anyone in business check out the next meetup in about a month.

 

eBooks 101: Free Content Wrangler Webinar

eBooks 101

Scott Abel, The Content Wrangler, is conducting a one-hour interview with Ann Rockley and Charles Cooper of The Rockley Group on September 22. They are the authors of the book eBooks 101: The Digital Content Strategy for Reaching Customers Anywhere, Anytime, on Any Device. Here’s the summary description from Scott’s email:

“eBooks are hot! In fact, they’re one of the primary growth areas in the publishing industry. But, it’s not just traditional publishers who are taking note. As more and more consumers embrace mobile computing, organizations are trying to figure out how to leverage eBooks and their digital cousins – “apps” – in meaningful ways. Unfortunately, most organizations lack a digital content strategy optimized for eBooks.” 

Several members of the TRA360 team have published eBooks and many customers are looking at them as a way of extending their reach into new markets. I’m going to attend this session and will pass on what I learn next week.

Register today!

B2B Social Media Marketing

Social Media Paradigm Shift
Social Media Paradigm Shift (www.B2BInbound.com)

A longtime client contacted me today and asked: “Do you guys do any B2B social media? Do you know of any articles or white papers that you have found helpful depicting some solid strategies and best practices for developing a B2B social media strategy?”

I answered with an emphatic “YES” to both questions. Here are three of my favorite articles on the topic of B2B social media strategy:

I think these articles are worth a read. What do you think? Have articles of your own you’d like to share?

Image credit: What’s the Appropriate PLACE for Social Media in B2B?